Branding
Dutch Charm, New Market
Authentic Dutch stroopwafels ready to conquer a new market. We crafted a brand that stands out amidst the bustling shopping center, and tells a story that leaves you craving more.
Kund
Ms. Stroopwafel
Kategori
Food & Beverage
Leverans
Branding
Utmaning
Amidst a bustling shopping mall corridor, where brands compete for every glance, Fraus kiosks would be strategically positioned in the heart of this battle. The product was exceptional—a genuine Dutch recipe with caramel filling—but how does one convey taste and origin through pure design?
Målsättning
We aimed to build a brand that attracted customers not only with its irresistible fragrance, but also through visual design that sparks curiosity. The identity needed to tell the story behind the Dutch recipe while also feeling fresh and accessible to a new audience.
Resultat
We crafted a brand that narrates the story of the stroopwafel through detailed illustrations and a typographic style with European charm. A vibrant and youthful color palette creates a striking contrast against the vintage-inspired design elements. The result – a kiosk that cannot be overlooked.
The design balances authenticity with modern appeal. The illustrations highlight the craftsmanship and tradition behind the Dutch delicacy. The colors are energetic and inviting – this is not old-fashioned, it's exciting and new. Together, the elements create a visual experience that prepares the palate for what's to come. The brand operates on two levels. From a distance, the energy and colors capture attention amid all competing stimuli. Up close, the precision of the illustrated details and the respect for Dutch craftsmanship are revealed. It's design that works both swiftly and in depth – exactly what a kiosk in a mall needs.
Fler projekt
Upptäck fler projekt och se hur vi skapat tillväxt för fler starka varumärken.
Branding
Dutch Charm, New Market
Authentic Dutch stroopwafels ready to conquer a new market. We crafted a brand that stands out amidst the bustling shopping center, and tells a story that leaves you craving more.
Kund
Ms. Stroopwafel
Kategori
Food & Beverage
Leverans
Branding
Utmaning
Amidst a bustling shopping mall corridor, where brands compete for every glance, Fraus kiosks would be strategically positioned in the heart of this battle. The product was exceptional—a genuine Dutch recipe with caramel filling—but how does one convey taste and origin through pure design?
Målsättning
We aimed to build a brand that attracted customers not only with its irresistible fragrance, but also through visual design that sparks curiosity. The identity needed to tell the story behind the Dutch recipe while also feeling fresh and accessible to a new audience.
Resultat
We crafted a brand that narrates the story of the stroopwafel through detailed illustrations and a typographic style with European charm. A vibrant and youthful color palette creates a striking contrast against the vintage-inspired design elements. The result – a kiosk that cannot be overlooked.
The design balances authenticity with modern appeal. The illustrations highlight the craftsmanship and tradition behind the Dutch delicacy. The colors are energetic and inviting – this is not old-fashioned, it's exciting and new. Together, the elements create a visual experience that prepares the palate for what's to come. The brand operates on two levels. From a distance, the energy and colors capture attention amid all competing stimuli. Up close, the precision of the illustrated details and the respect for Dutch craftsmanship are revealed. It's design that works both swiftly and in depth – exactly what a kiosk in a mall needs.
Fler projekt
Upptäck fler projekt och se hur vi skapat tillväxt för fler starka varumärken.
Branding
Dutch Charm, New Market
Authentic Dutch stroopwafels ready to conquer a new market. We crafted a brand that stands out amidst the bustling shopping center, and tells a story that leaves you craving more.
Kund
Ms. Stroopwafel
Kategori
Food & Beverage
Leverans
Branding
Utmaning
Amidst a bustling shopping mall corridor, where brands compete for every glance, Fraus kiosks would be strategically positioned in the heart of this battle. The product was exceptional—a genuine Dutch recipe with caramel filling—but how does one convey taste and origin through pure design?
Målsättning
We aimed to build a brand that attracted customers not only with its irresistible fragrance, but also through visual design that sparks curiosity. The identity needed to tell the story behind the Dutch recipe while also feeling fresh and accessible to a new audience.
Resultat
We crafted a brand that narrates the story of the stroopwafel through detailed illustrations and a typographic style with European charm. A vibrant and youthful color palette creates a striking contrast against the vintage-inspired design elements. The result – a kiosk that cannot be overlooked.
The design balances authenticity with modern appeal. The illustrations highlight the craftsmanship and tradition behind the Dutch delicacy. The colors are energetic and inviting – this is not old-fashioned, it's exciting and new. Together, the elements create a visual experience that prepares the palate for what's to come. The brand operates on two levels. From a distance, the energy and colors capture attention amid all competing stimuli. Up close, the precision of the illustrated details and the respect for Dutch craftsmanship are revealed. It's design that works both swiftly and in depth – exactly what a kiosk in a mall needs.
Fler projekt
Upptäck fler projekt och se hur vi skapat tillväxt för fler starka varumärken.
Ready to grow?
Schedule a meeting. 30 minutes. No commitments.
Ready to grow?
Schedule a meeting. 30 minutes. No commitments.
Ready to grow?
Schedule a meeting. 30 minutes. No commitments.