Feel Life - a design that embraces authenticity
Feel Life - a design that embraces authenticity
Written by
Ryan
2my reading time
2my reading time
2my reading time
How do you create packaging that feels cleaner, simpler, and more trustworthy? For Feel Life, we developed a design language that allows the product to speak for itself - with subtle control and clear presence.
How do you create packaging that feels cleaner, simpler, and more trustworthy? For Feel Life, we developed a design language that allows the product to speak for itself - with subtle control and clear presence.
How do you create packaging that feels cleaner, simpler, and more trustworthy? For Feel Life, we developed a design language that allows the product to speak for itself - with subtle control and clear presence.
In this article:
In this article:
In this article:
Section
Section
Section
Background
Feel Life develops products with a focus on well-being, environment, and naturalness. The challenge was to create a visual identity that feels organic and authentic on the shelf - without excessive minimalism or pretentious expressions.
The Task
Our assignment was to create packaging that truly represents the product. It needed to be clear, credible, and tangible – but without unnecessary elements. A clean structure that persuades without shouting.
The Solution
We chose a neutral color palette with earth tones. The label is partially open towards the package, providing transparency and demonstrating our trust in the product - not the design. The typography is simple yet distinct, with subtle nuances in line depth and thickness that create character.
The surface is matte and slightly textured to offer tactility. No excessive patterns or bling. Every element is carefully positioned to create balance, harmony, and simplicity.
Results
Feel Life launched its new series with an expression that feels right both visually and tactilely – and conveys credibility. The packages stand out by not trying to be more than they need to be. They represent the brand in a way that feels natural and relevant.
Background
Feel Life develops products with a focus on well-being, environment, and naturalness. The challenge was to create a visual identity that feels organic and authentic on the shelf - without excessive minimalism or pretentious expressions.
The Task
Our assignment was to create packaging that truly represents the product. It needed to be clear, credible, and tangible – but without unnecessary elements. A clean structure that persuades without shouting.
The Solution
We chose a neutral color palette with earth tones. The label is partially open towards the package, providing transparency and demonstrating our trust in the product - not the design. The typography is simple yet distinct, with subtle nuances in line depth and thickness that create character.
The surface is matte and slightly textured to offer tactility. No excessive patterns or bling. Every element is carefully positioned to create balance, harmony, and simplicity.
Results
Feel Life launched its new series with an expression that feels right both visually and tactilely – and conveys credibility. The packages stand out by not trying to be more than they need to be. They represent the brand in a way that feels natural and relevant.
Background
Feel Life develops products with a focus on well-being, environment, and naturalness. The challenge was to create a visual identity that feels organic and authentic on the shelf - without excessive minimalism or pretentious expressions.
The Task
Our assignment was to create packaging that truly represents the product. It needed to be clear, credible, and tangible – but without unnecessary elements. A clean structure that persuades without shouting.
The Solution
We chose a neutral color palette with earth tones. The label is partially open towards the package, providing transparency and demonstrating our trust in the product - not the design. The typography is simple yet distinct, with subtle nuances in line depth and thickness that create character.
The surface is matte and slightly textured to offer tactility. No excessive patterns or bling. Every element is carefully positioned to create balance, harmony, and simplicity.
Results
Feel Life launched its new series with an expression that feels right both visually and tactilely – and conveys credibility. The packages stand out by not trying to be more than they need to be. They represent the brand in a way that feels natural and relevant.
Ready to elevate your brand to new heights?
Are you looking to elevate your growth to the next level with increased sales and profitability through effective advertising? Then Sparkly is the right partner for you.
Ready to elevate your brand?
Book a meeting with us and see how we can drive your growth and strengthen your brand.
Ready to elevate your brand?
Book a meeting with us and see how we can drive your growth and strengthen your brand.
Ready to elevate your brand?
Book a meeting with us and see how we can drive your growth and strengthen your brand.