Design

A family journey in cocoa

A handcrafted chocolate with a family history spanning continents. Our mission: to make the epic journey visible – on every chocolate bar.

Kund

Clemens Chocolate

Kategori

Confectionery & Food Products

Leverans

Design

Utmaning

Clemens Chocolate has commenced the export of its artisanal chocolates made from organic cocoa. The brand carries a unique history - the founder's grandfather emigrated from Siberia in the 1930s and started a new life among cocoa plantations - but the packaging did not convey this richness. Now, a visual language as compelling as the story is needed.

Målsättning

We aimed to create packaging that communicated both the artisanal quality of the chocolate and the personal story behind the brand. The grandfather’s journey would be brought to life through illustrations and themes. The goal was a product line that stands out from the competitors and carries a deeper narrative.

Resultat

We created an illustrative universe based on grandfather's life story. Bold brushstrokes captured the geese representing his happiest moments, the snake that frightened him during the journey, the pine forest where he camped, and the jaguar that crossed his path. Each chocolate variety received its own illustration – its own chapter in this family saga.

The illustrations were not just decorations – they were storytelling. We worked with bold, expressive brushstrokes that convey energy and adventure. The Russian winter fur that kept grandfather warm during harsh winters, the pine forest that became his temporary home – each motif carries a specific part of the story. The ingredients in each chocolate variety were also illustrated and woven into their respective compositions, allowing each package to hold unique details to discover.

The product line includes several chocolate bars with various ingredient combinations, from pure dark cocoa to filled varieties. The cohesive illustration style makes the entire range feel like a series – a visual library of stories. The result was a chocolate portfolio that communicates premium quality and cultural richness in a single expression. Clemens Chocolate became more than just chocolate – it became a story one can taste.

Fler projekt

Upptäck fler projekt och se hur vi skapat tillväxt för fler starka varumärken.

Design

A family journey in cocoa

A handcrafted chocolate with a family history spanning continents. Our mission: to make the epic journey visible – on every chocolate bar.

Kund

Clemens Chocolate

Kategori

Confectionery & Food Products

Leverans

Design

Utmaning

Clemens Chocolate has commenced the export of its artisanal chocolates made from organic cocoa. The brand carries a unique history - the founder's grandfather emigrated from Siberia in the 1930s and started a new life among cocoa plantations - but the packaging did not convey this richness. Now, a visual language as compelling as the story is needed.

Målsättning

We aimed to create packaging that communicated both the artisanal quality of the chocolate and the personal story behind the brand. The grandfather’s journey would be brought to life through illustrations and themes. The goal was a product line that stands out from the competitors and carries a deeper narrative.

Resultat

We created an illustrative universe based on grandfather's life story. Bold brushstrokes captured the geese representing his happiest moments, the snake that frightened him during the journey, the pine forest where he camped, and the jaguar that crossed his path. Each chocolate variety received its own illustration – its own chapter in this family saga.

The illustrations were not just decorations – they were storytelling. We worked with bold, expressive brushstrokes that convey energy and adventure. The Russian winter fur that kept grandfather warm during harsh winters, the pine forest that became his temporary home – each motif carries a specific part of the story. The ingredients in each chocolate variety were also illustrated and woven into their respective compositions, allowing each package to hold unique details to discover.

The product line includes several chocolate bars with various ingredient combinations, from pure dark cocoa to filled varieties. The cohesive illustration style makes the entire range feel like a series – a visual library of stories. The result was a chocolate portfolio that communicates premium quality and cultural richness in a single expression. Clemens Chocolate became more than just chocolate – it became a story one can taste.

Fler projekt

Upptäck fler projekt och se hur vi skapat tillväxt för fler starka varumärken.

Design

A family journey in cocoa

A handcrafted chocolate with a family history spanning continents. Our mission: to make the epic journey visible – on every chocolate bar.

Kund

Clemens Chocolate

Kategori

Confectionery & Food Products

Leverans

Design

Utmaning

Clemens Chocolate has commenced the export of its artisanal chocolates made from organic cocoa. The brand carries a unique history - the founder's grandfather emigrated from Siberia in the 1930s and started a new life among cocoa plantations - but the packaging did not convey this richness. Now, a visual language as compelling as the story is needed.

Målsättning

We aimed to create packaging that communicated both the artisanal quality of the chocolate and the personal story behind the brand. The grandfather’s journey would be brought to life through illustrations and themes. The goal was a product line that stands out from the competitors and carries a deeper narrative.

Resultat

We created an illustrative universe based on grandfather's life story. Bold brushstrokes captured the geese representing his happiest moments, the snake that frightened him during the journey, the pine forest where he camped, and the jaguar that crossed his path. Each chocolate variety received its own illustration – its own chapter in this family saga.

The illustrations were not just decorations – they were storytelling. We worked with bold, expressive brushstrokes that convey energy and adventure. The Russian winter fur that kept grandfather warm during harsh winters, the pine forest that became his temporary home – each motif carries a specific part of the story. The ingredients in each chocolate variety were also illustrated and woven into their respective compositions, allowing each package to hold unique details to discover.

The product line includes several chocolate bars with various ingredient combinations, from pure dark cocoa to filled varieties. The cohesive illustration style makes the entire range feel like a series – a visual library of stories. The result was a chocolate portfolio that communicates premium quality and cultural richness in a single expression. Clemens Chocolate became more than just chocolate – it became a story one can taste.

Fler projekt

Upptäck fler projekt och se hur vi skapat tillväxt för fler starka varumärken.

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Ready to grow?

Schedule a meeting. 30 minutes. No commitments.

Ready to grow?

Schedule a meeting. 30 minutes. No commitments.

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